Panini America has scored big by securing an exclusive autograph trading card deal with University of Alabama’s star quarterback, Jalen Milroe. This exciting partnership further diversifies Panini’s array of collegiate athletes. Milroe, the junior standout, will feature prominently in Panini’s collegiate product lines, including the cutting-edge Instant Card platform that spotlights top players and standout performances throughout the thrilling college football season. Additionally, Milroe will play a pivotal role in Panini’s marketing campaigns, creating more buzz around this dynamic collaboration.
The gridiron prowess of Milroe has been nothing short of sensational this season, with an impressive tally of 23 total touchdowns (12 passing and 11 rushing) along with nearly 1,500 passing yards. His exceptional leadership has propelled Alabama to a stellar 5-1 start. In 2023, Milroe guided the Crimson Tide to a remarkable 12-2 season, clinching the SEC Championship title and a coveted spot in the College Football Playoff. Recognizing his stellar performance, he was bestowed with the MVP title of the SEC Championship Game and secured a spot on the second-team All-SEC roster.
This partnership marks a significant milestone in Panini’s foray into the collegiate Name, Image, Likeness (NIL) arena. The company recently introduced “Panini College,” a platform that enables athletes from partner universities to feature on their own Panini trading cards under the Panini NIL brand. Initially, the platform rolled out with athletes from Ohio State, Nebraska, and Texas, with plans to encompass more schools and sports in the near future.
Jason Howarth, the Senior Vice President of Marketing and Athlete Relations at Panini America, expressed his enthusiasm about this collaboration, stating, “Jalen is one of the premier talents in college football, and we are thrilled to welcome him to our expanding athlete family. As we continue to enhance our Panini College platform, Jalen will play a crucial role in our efforts to offer fans innovative products and remarkable collectibles.”
Milroe joins a stellar lineup of college football luminaries with exclusive Panini agreements, such as Quinn Ewers, Arch Manning, Dylan Raiola, Julian Sayin, and Zachariah Branch. This collaboration underscores Panini’s dedication to engaging with the forthcoming generation of football talent and delivering top-notch collectible experiences to avid fans.
Expressing his delight about this partnership, Milroe shared, “Every child dreams of owning their own trading card, and now that dream has become a reality for me. Panini boasts incredible brands, and I am thrilled to collaborate with them to craft something exceptional for college football enthusiasts.”
With Jalen Milroe’s star on the rise at Alabama and Panini’s expanding footprint in the NIL landscape, this partnership is poised to offer distinctive trading card encounters that are bound to captivate fans and collectors alike.
